Search Engine Optimization
SEO is the process through which search-results in search engines, like Google, show the replies to a particular query. It is done by optimizing content of the write up about any particular item, question or inquiry. Better the SEO of a piece of writing, an advertisement, a story, a news item, earlier it would show up on the screen of a searcher.
Based on keywords mentioned on the website or a piece of writing, search engines decide where to look for the targeted item. People use Search Engine Optimization to increase visibility, leads and awareness for a business. It is a tool used to attract potential clients anywhere and anytime. SEO is a technique implied for services and strategies that are suitable for marketing plan. With an affordable business budget, the online marketing plan is laid out and targeted audiences are connected to boost a business for making brand loyal clients. Two types of SEO are as under:
- Off Page SEO
- On Page SEO
There are multiple strategies for optimizing your website(s) for search engines. Some of them are accepted by Google and others are regarded rather shady and may result in Google penalizing your website.
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